Privacy Policy
Last Updated on November 16, 2015

This Privacy Policy discloses the privacy practices for MagBe, the website (magbe.com.sg), the smartphone and tablet apps, our email newsletters and other applications owned and operated by MagBe Pte. Ltd. (collectively referred to as the “MagBe Services”), and to any services that display this notice.

The MagBe Services may contain links to other websites for your convenience and information. We are not responsible for the privacy practices or the content of those sites.

This Privacy Policy covers:
  • 1 What information do we gather about you?
  • 2 What do we do with the information we collect about you?
  • 3 With whom do we share the information that we gather?
  • 4 What is our email policy?
  • 5 Is my information protected?
  • 6 Other Information

1. WHAT INFORMATION DO WE GATHER ABOUT YOU?

The information gathered when you interact with the MagBe Services falls into two categories: 1) Personal information, which includes personal information you supply when you subscribe, order, complete a survey, register, enter a contest or provide your email address and 2) Non-personal information collected through technology, which includes tracking information collected by us as well as third parties.

Personal Information That You Give Us Or Ask a Third Party to Share with Us

Registration Information

Registration for the MagBe Services may require that you supply certain personal information, including a unique email address and demographic information (ie ZIP code, age, sex, household income, job industry, job title).

You may register or enhance your profile by linking your Facebook or Google accounts on MagBe. By doing this, you are asking them to send us certain information from those social media accounts, and you are authorizing us to collect, store, and use what they send us in accordance with this Privacy Policy. You can unlink your social media accounts or control what they share from their privacy controls.

Social media registration features may collect your IP address, the page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our web site.

You can disassociate your MagBe registration from third-party accounts any time. For more detail, please see our Social Media FAQ.

Billing and Credit Card Information

To enable payment and donations via the MagBe Services, we collect and store name, address, telephone number, email address, credit card information and other billing information. This information will only be shared with third parties who help to complete the purchase transaction. Examples of this include fulfilling orders and processing credit card payments.

User Generated Content and Public Activities

We offer you opportunities to engage in public activities on MagBe. "Public activities" are any actions you take on MagBe that are designed to be visible to other users, including comments, recommendations, reader reviews, ratings or any other items that you submit. Any information you disclose in your public activities, along with your screen name or ID, or any image or photo, becomes public and may be used by MagBe Pte Ltd for online and offline promotional or commercial uses in any and all media. If you choose to engage in public activities, you should be aware that any personal information you submit can be read, collected and used by other users of these areas. We are not responsible for the personal information you choose to submit in the course of your public activities and we have no responsibility to publish, take down, remove or edit any of your public activities or submissions.

Public activities may be included in our RSS feeds, APIs and other distribution formats. As a result, your public activities may appear on other websites, blogs, or feeds. Keep in mind that we are not responsible for any personal information you choose to make public via your public activities, and you agree that such sharing will be deemed to have been done by you, not MagBe.

When you share or recommend links to content on a third-party platform (such as Facebook, Google+ and Twitter), that action and any information you share will be covered by their privacy policy.

Contests, Sweepstakes and Special Offers

MagBe collects personal information from you when you participate in sweepstakes, contests or special offers. If this information is also being collected by a third party other than MagBe, we will notify you at the same time. If you do not want any personal information shared, you should not participate in the sweepstakes, contest or special offer.

Reader Surveys, Reader Panels and Market Research

MagBe may collect personal information from you in connection with voluntary surveys conducted via the MagBe Services. Data may be collected through the MagBe Services, on the phone or through the mail. The information you provide may be shared, but only in the aggregate, with advertisers and partners unless we notify you otherwise at the time of collection.

Conferences and Live Events

We often receive information about attendees to our live events from sign-in and registration lists. We may share this information with event or promotion sponsors, in which case we will notify you when we collect the information.

Non-Personal Information Collected Using Technology

Information Collected by Us Using Technology

We use various Internet technologies to manage the MagBe Services and track use of the Services. Non-personal information that we collect using these technologies may be combined with other information about you.

Device Information.

We may collect non-personal information about the computer, mobile device or other device you use to access the MagBe Services, such as IP address, geo-location information, unique device identifiers, browser type, browser language and other transactional information.

Cookies, Beacons, Local Storage and Other Similar Technologies.

We use "cookies," Web beacons, HTML5 local storage and other similar technologies. These technologies allow us to manage access to and use of the Services, recognize you and provide personalization, and help us understand how people use the MagBe Services. You will not be able to access certain areas of our websites, if your computer does not accept cookies from us. We do not respond to browser-based "do not track" signals.

We may transmit non-personally identifiable website usage information to third parties in order to show you advertising for MagBe when you visit other sites.

Analytics, Log Files and Reading History

As is true of most web sites, we gather certain information automatically and store it in log files. This information may include Internet protocol (IP) addresses (the region or general location where your computer or device is accessing the Internet), browser type, operating system and other usage information about the use of the MagBe Services, including a history of the pages you view.

We may combine this automatically collected log information with other information we collect about you. We do this to improve services we offer you, including customized Recommendations, advertising and currency display, to improve marketing, and to track access and use of the MagBe Services across the devices that you use to access the MagBe Services.

We have hired third parties to provide us information, reports and analysis about the usage, browsing patterns of our users. They may independently record the type of device and operating system you are using, general location information, as well as events that occur within our apps, such as how often you use our apps.

Location Information.

Some of our mobile applications can deliver content based on your current location if you choose to enable that feature of the app. If you enable the location-based feature, your current location will be stored locally on your device, which will then be used by the app. If you elect to have a location-based search saved to your history, we will store that information on our servers. If you do not enable the location-based service, or if an app does not have that feature, the app will not transmit to us, and we will not collect or store, location information.

Third Parties

Some of the services and advertisements included in the MagBe Services are delivered or served by third-party companies, which may collect information about your use of the MagBe Services.

These companies may place or recognize cookies, Web beacons or other technology to track certain non-personal information about our website users. For example, in the course of serving certain advertisements, an advertiser may place or recognize a unique cookie on your browser in order to collect certain information about your use of the MagBe Services. For another example, an advertiser or ad server may also be able to collect your device’s unique identifier in the course of serving an ad. In many cases, this information could be used to show you ads on other websites based on your interests.

We do not have access to, nor control over, these third parties' use of cookies or other tracking technologies or how they may be used. For example, we may be using Google to serve advertisements onto the MagBe Services, which use the Google Doubleclick cookie, and in some cases, a unique device identifier, to show you ads based on your visit to magbe.com.sg and other sites on the Internet. You may opt out of the use of the Google Doubleclick cookie by visiting the Google ad and network privacy policy.

Your access to our websites should not be affected if you do not accept cookies served by third parties.

2. WHAT DO WE DO WITH THE INFORMATION WE GATHER ABOUT YOU?

Provide the Services You Request

We use the information we gather about you to enable your use of the MagBe Services and fulfill your requests for certain products and services, such as sending out electronic newsletters and enabling you to participate in and renew paid services, polls, contests and message boards.

Statistical Analysis

We perform statistical, demographic and marketing analyses of users of the MagBe Services, and their subscribing and purchasing patterns, for product development purposes and to generally inform advertisers about the nature of our subscriber base. We use this information for analysis purposes, including analysis to improve customer relationships.

Customizing Your Experience

We use the information that we collect to allow advertising to be targeted to the users for whom such advertising is most pertinent. We also use this information to customize certain features of the MagBe Services to provide you with an enhanced experienced based on the type of device you are using to access the MagBe Services, and in certain cases, provide you with requested services.

Relevant Advertising

We may use demographic and preference information to allow advertising on the MagBe Service to be targeted to the users for whom they are most pertinent. This means users see advertising that is most likely to interest them, and advertisers send their messages to people who are most likely to be receptive, improving both the viewer's experience and the effectiveness of the ads. We disclose information to third parties only in aggregate or de-identified form.

Email Newsletters

MagBe will periodically send you email newsletters or promotional email about services offered by MagBe and its advertisers.

3. WITH WHOM DO WE SHARE THE INFORMATION THAT WE GATHER?

Within MagBe

If you have registered to use the MagBe Services, we will not sell, rent, swap or authorize any third party to use your email address without your permission.

In the future, we may sell, buy, merge or partner with other companies or businesses. In such transactions, we may include your information among the transferred assets.

Third Parties

We also share information about our audience in aggregate or de-identified form. Nothing in this Privacy Policy is intended to restrict our use or sharing of aggregated or de-identified information in any way.

Service Providers

We contract with other companies to provide services on our behalf, including credit-card and billing processing, ad serving, shipping, email distribution, list processing and analytics or promotions management. We provide these companies only with the information they need to perform their services. These service providers are restricted from using personal information in any way other than to provide services for MagBe, and they may not share, resell or use the data for their own direct marketing purposes.

We reserve the right to disclose your opt-out information to third parties so they can suppress your name from future solicitations, in accordance with applicable laws. We may occasionally release personal information as required by law, for example, to comply with a court order or subpoena.

4. WHAT IS OUR EMAIL POLICY?

We will not send you marketing messages if you have opted out. You can choose not to receive messages in the future by either (1) following the "unsubscribe" instructions located near the bottom of each email, or (2) you can opt-out via the contact form on the MagBe Site. We will not share, sell, rent, swap or authorize any third party to use your email address for commercial purposes without your permission. If you feel you have received an email from us in error, please contact us via the contact form on the Site.

Email Newsletters.

MagBe offers several email newsletters. If you no longer wish to receive a specific newsletter, follow the "unsubscribe" instructions located near the bottom of each newsletter.

Survey Email.

We may invite you to participate in user surveys asking for feedback on the MagBe existing or prospective products and services, as well as information to better understand our users. User surveys greatly help us to improve the MagBe Services, and any information we obtain in such surveys will not be shared with third parties, except in aggregate form.

Emails From You.

If you send us an email, we will use your email address to respond directly to your questions or comments.

Email This Article Feature.

Addresses you provide in the “Email” share feature may be saved for your convenience for future articles you may wish to email; but they are not used for any other purpose, and will not be shared with any third parties.

5. IS MY INFORMATION PROTECTED?

To prevent unauthorized access, maintain data accuracy and ensure the appropriate use of information, we have put in place commercially reasonable physical, technical and administrative controls to protect the information. Please note that no method of transmission over the Internet, or method of electronic storage, is 100% secure.

6. OTHER INFORMATION

Compliance With Legal Process

We may access, preserve and disclose personal information if we are required to do so by law or we have a good faith belief that such action is necessary to (1) comply with the law or with legal process; (2) protect and defend our rights and property; (3) protect against misuse or unauthorized use of the MagBe Services; or (4) protect the personal safety or property of our users or the public (among other things, this means that if you provide false information or attempt to pose as someone else, information about you may be disclosed as part of any investigation into your actions).

Changes to This Policy

This Privacy Policy may be amended from time to time. Any such changes will be posted on this page. If we make a significant or material change in the way we use your personal information, the change will be posted on this page thirty (30) days prior to taking effect and registered users will be notified via email.